Allerum Ost
Allerum Ost has through their exquisite craftsmanship refined classic Swedish cheese. They are market-leading within well-matured hard cheese, and their brand promise is to provide cheese of high quality, and great taste.
As a part of their journey towards being 100 % circular in 2022, some of Allerum Ost’s packaging can now be recycled as paper – an upgrade that reduces the use of plastics by 4 tons a year! Futency got to produce the social media campaign communicating this important message, and here’s some of the result.