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5 must-haves in your social media marketing strategy
A successful social media marketing strategy requires thorough preparations and established routines. To help you structure your work, our strategist Evelina Andila, has summarized five fundamental pillars your social media marketing strategy needs.
Friend or foe? Let's talk AI!
We know AI can be a bit of a head-spinner. Understanding what's what, what it means and how to use it can be a lot to take in.
So, to help sort some things out we teamed up with AI to make a film… about AI!
Your guide to making sense of generational marketing
Marketing is all about tailoring your messaging to resonate with the target audiences. These audiences usually have a multitude of preferences, behaviors, and demographics, which can be tricky to navigate through. This is where generational marketing comes in.
In this article, we’ll give you an introduction to the five commonly agreed generations. We also share a few tips on how marketing can be adapted to appeal to them.
Futency welcomes four new colleagues
Futency begins 2022 by scaling up. By recruiting four new employees, they strengthen their team in the areas of production and project management, as well as digital strategy. Natalia Brynte, CEO and founder of the company: “We have had a significant increase on the client-side and want to deliver the highest quality possible in all situations. We take the needs of our clients very seriously, and, as we are growing fast, we now have even more excellent people on board.”