Workshop: AI-driven marknadsföring – så navigerar du hypen och skapar affärsnytta
AI är på allas läppar, men hur använder du tekniken för att skapa verkligt affärsvärde? I vår workshop får du och dina kollegor praktiska verktyg och strategiska insikter för att implementera AI i er marknadsföring på ett sätt som passar just er verksamhet. Vi hjälper er att undvika vanliga AI-fällor och lägga grunden för en hållbar och lönsam AI-strategi.
Rent our spacious studio!
We love our studio and use it often, but when we're not, it’s available for you! Rent our studio for film, photography, or any other project needing a large, versatile space.
Futency stärker upp ledningsgruppen med ny creative director
Futency satsar på det kreativa arbetet och stärker sin ledningsgrupp med en ny creative director. Emma Eklund, som varit art director på byrån sedan 2018, tar klivet in i rollen som CD för att möta de allt större uppdragen som byrån nu tar sig an. Ledningen består sedan tidigare av vd och ägare Natalia Brynte samt operativ chef Camilla Lagerwall.
Why inclusive advertising is the glow-up your brand needs
In our hyper-connected, always-on world, advertising is more than just pushing products—it's setting trends, shaping mindsets, and reflecting who we are as a society. But let’s be real: a lot of us are still looking at ads and wondering, "Where am I in this picture?". That’s where the real opportunity lies for brands. It’s time to step up, make those connections count, and lead the charge for change by embracing inclusive advertising that actually reflects the world we live in.
5 must-haves in your social media marketing strategy
A successful social media marketing strategy requires thorough preparations and established routines. To help you structure your work, our strategist Evelina Andila, has summarized five fundamental pillars your social media marketing strategy needs.
Friend or foe? Let's talk AI!
We know AI can be a bit of a head-spinner. Understanding what's what, what it means and how to use it can be a lot to take in.
So, to help sort some things out we teamed up with AI to make a film… about AI!
Your guide to making sense of generational marketing
Marketing is all about tailoring your messaging to resonate with the target audiences. These audiences usually have a multitude of preferences, behaviors, and demographics, which can be tricky to navigate through. This is where generational marketing comes in.
In this article, we’ll give you an introduction to the five commonly agreed generations. We also share a few tips on how marketing can be adapted to appeal to them.