ONE Nordic
Ever wondered who ensures that electricity reaches your household and powers everything around you? Well, One Nordic is one such provider. With 25 years experience of building and developing electricity infrastructure, they offer services within contracting, technology and maintenance across all of Sweden.
One Nordic approached Futency wanting help in creating a concept for a nationwide recruitment campaign. The primary goal of the campaign was to effectively communicate that One Nordic provides engineers and electricians with a unique blend of traditional office life and outdoor fieldwork, setting them apart from other industries and companies. And thereby compel the audience to apply for vacancies and consider trainee positions.
We devised a concept called ‘Upplev det fria kontorslivet" and developed storyboards for three distinct video outlets. Infused with humor, warmth, and authenticity, our concept portrays familiar office scenarios with a creative fieldwork twist.
The campaign was launched on social media and displayed on screens in 300 Nordic Wellness gyms across Sweden.
