GØL Sverige
GØL has been the go-to brand for sausage and salami enthusiasts since 1934, when Danish butcher Jørgen B. Jensen started it all. With its high meat content, authentic craftsmanship, and over 80 years of expertise, GØL delivers delicious, high-quality sausages, salami, and snacks.
With the goal of increasing brand awareness and building a GØL community among Swedish consumers, we crafted social media content that inspires, educates, and engages existing and potential sausage and salami enthusiasts.
We devised a content strategy for always-on social media marketing, and did everything from idea generation and production, to community management and activation.
The result? A growing, positive community and a content bank of high-quality images and videos ready for use on the website, internally and trade materials.
